Digital Engagement in Culture, Heritage and the Arts toolkit presents a framework helps designing strategies, processes and technologies to systematically engage all stakeholders with the institution in order to maximise its value. It starts with building a digital engagement strategy at an organizational level, which requires designing a digital vision, mission statement and followed by evaluation of audiences and assets. It presents tools for various digital engagement strategies and how to organize them, including sample digital engagement frameworks for different types of organisations such as heritage site, exhibition, festival, local library etc.
Visser, J. and Richardson, J. (2013) Digital Engagement in Culture, Heritage and the Arts. Digital Engagement Framework.