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Re-Imagining Europe aims to deepen and diversify their audiences. The report starts with a literature review on audience development, which is followed by discussion of the review under the perspective of Re-imagining Europe project partners, who adopt radical approaches to audience development with special focus to turn ‘audiences’ into ‘engaged citizens’, ‘active participants,’ and thus into ‘change-makers’.

Urban Paradoxes (2018) Re-imagining Europe: Towards a sustainable audience development. Brussels: European Commission.

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