Budgeting

The resources in this section are meant to help you to create and understand budgets from an arts management perspective. They comprise practical information about commissioning, preparing contracts, and provide advice for exhibition remuneration. You can access updated artist pay rates and guides on how to save money and energy for your projects. In addition, you will find examples and templates: Budgets, cash flows and financial planning tools for different sectors of arts management. Listed below are also links to build fundraising skills and to access information about innovative and new ways of funding. Download a basic budget template here.

 

Concepts
Type
About (II)
Resource address
Money
Policy Paper
This policy paper explores insights into philanthropic engagement for Europe – an idea they refer to as philanthropy with a European purpose. The report is based on a literature review and 20 interviews with cultural activists, policy makers, academic experts, leading foundation staff and representatives of philanthropic umbrella organisations. The paper concludes with a set of ideas about how to move philanthropy with a European purpose forward. These will be part of a follow-up exercise designing a high-level blueprint with concrete new instruments for philanthropy for Europe.
https://culturalfoundation.eu/wp-content/uploads/2020/12/ECF_Imagine-Philanthropy-for-Europe_web.pdf
Memory
Report
The Mendoza Review is the first review conducted in 10 years, focusing on focuses primarily on the 1,312 Arts Council England-Accredited museums. It is commissioned by DCMS to gain a deeper understanding of the sector, the issues it faces, and how it can be best supported by government. In particular, it looks at the increase and diversification of audiences; the role museums play in developing local communities and place-making; how museums support soft power; and, crucially, how government might help to create a resilient sector. The report has the following sub-headings: Adapting to today’s funding environment, growing and diversifying audiences, dynamic collections curation and management, contributing to place-making and local priorities, delivering cultural education, developing leaders with appropriate skills, digital capacity and innovation, and finally working intentionally.
https://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/673935/The_Mendoza_Review_an_independent_review_of_museums_in_England.pdf
Memory
Report
https://www.artfund.org/assets/downloads/why-collect-report.pdf
Management
Toolkit
Patreon is a creator-founded company organisation model, helping creators build membership businesses that empower them to create on their own terms. It is an innovative membership-based business model that enables artists and creators get a sustainable income. It supports its users via a resource community.
https://www.patreon.com
Marketing
Report
The Art Market: 2019 report aims to set a new benchmark for art market analysis. The report, an independent and objective study, analyses the global art market by looking at its different segments such as gallery business, auction houses, changing patterns of global wealth and art collecting, art fairs, online sales, and economic impact of the art market in general.
https://www.artbasel.com/about/initiatives/the-art-market- down load
Marketing
Toolkit
The Sotheby's Mei Moses Indices are developed to serve as a preeminent measure of the state of the art market. They are developed to control differing levels of quality, size, colour, maker, and aesthetics of a work of art by analysing repeat sales. This site presents case-studies and artist data illustrating how it is used, as well as related research articles alongside index chart.
https://www.sothebys.com/en/the-sothebys-mei-moses-indices?cmp=ppc_mei-moses_google_20-mar-2019&gclid=EAIaIQobChMIy5WM_-
Methodology
Report
Art, Research, Empowerment: On the Artist as a Researcher concentrates on artistic research and its development, focusing primarily on Sweden, but also other western examples, from the point of view of artists who engage in research, investigate and experiment in a way that develops art and widens the ability to perceive the world. It also explores methodologies, theories and the practice as well as arts education around the questions of what des research do for art and what is good art?
https://www.government.se/contentassets/7c02c282af4a43fc9c3623b7d9a9089e/art-research-empowerment---the-artist-as-researcher
Marketing
Toolkit
Marketing Campaign Planning Guide helps to build campaign plans which sit within overall marketing strategies of arts organisations to promote specific products, performances, exhibitions or services. The guide walks throughout the campaigning process together with the managers to organise their thoughts, identify appropriate target markets and craft effective messages to reach.
http://www.culturehive.co.uk/wp-content/uploads/2017/07/Marketing-campaign-planning-1.pdf
Management
Toolkit
Social Media Toolkit for Cultural Managers aims to explore how arts and culture organisations throughout EU can expand their online brand so as to push both the reach and significance of their current efforts. It explores a wide range of social media platforms from a know-how and when-to use-which perspectives, it also introduces key social media jargon.
https://www.encatc.org/media/3543-encatc-social-media-toolkit-for-cultural-managers.compressed.pdf
Money
Report
Crowdfunding has witnessed a significant increase in Europe in recent years. This study examines to what extent crowdfunding is used in the cultural and creative sectors in Europe. Based on information from nearly 75,000 crowdfunding campaigns, the study provides a unique insight into the uptake of crowdfunding since 2013 across different subsectors and EU Member States, as well as into the use of different crowdfunding models, average amounts being raised and success rates.
https://publications.europa.eu/en/publication-detail/-/publication/7e10916d-677c-11e7-b2f2-01aa75ed71a1/language-en/format-PDF/source-search
Money
Report
Ex-ante Evaluation of New Financial Instruments for SMEs, mid-caps and organisations from the cultural and creative sectors report looks at the specific challenges that cultural and creative sectors face in funding new activities and enabling growth; these constraints are linked to market failures at local, pan-European and global levels. This study addresses funding gaps and barriers persisting across Europe, both for loan and equity finance, and recommends that these can be overcome via a mix of financial instruments and technical assistance.
https://publications.europa.eu/en/publication-detail/-/publication/935e114a-5687-11e9-a8ed-01aa75ed71a1/language-en/format-PDF/source-95247359
Money
Toolkit
In Crowdfunding blog, Nesta explores the potential of crowdfunding to help bring innovative ideas to life and giving advice on how to go about setting up a crowdfunding campaign. as a new method of finance.
https://www.nesta.org.uk/project/crowdfunding/
Memory
Policy Paper
https://www.museumsassociation.org/download?id=1253998
Marketing
Data Set
AMA helps people working in arts and cultural organisations reach more audiences with our training, events and resources. It provides resources, templates, advice, case studies and guidance. It’s run by the Arts Marketing Association, a team of people passionate about engaging the public in arts, heritage and culture. Besides being a membership organization which is dedicated to drive better connections between arts and culture and the public via trainings, networking events, it also presents an archive of everything AMA has produced, including older material from Demos, Mission Models & Money.
https://www.a-m-a.co.uk/
Methods
Toolkit
Arts-Based Methods for Transformative Engagement is a toolkit that intends to support new ways of thinking and doing in our work as change agents towards regenerative societies. It offers practical examples, inspirations, and tips for using creative facilitation practices, as well as resources and relevant academic references. This guide aims at facilitators of all experience levels, across various fields - in education, community engagement, or business and professional settings, etc.
https://www.sustainableplaceshaping.net/wp-content/uploads/2018/02/SUSPLACE-Toolkit-Arts-based-Methods-2018.pdf
Management
Case Study
AMAculturehive is a free online resource library for culture professionals that brings the collective intelligence of the sector together in one place. It’s run by the Arts Marketing Association – a diverse team of people passionate about engaging the public in arts, heritage and culture. It is an Archive of everything produced including older materials from Demos, Mission Models & Money.
https://www.culturehive.co.uk/?type=case-study&role=&s=&sort=
Management
Report
Local Cultural Planning and Management report was commissioned by the Global Network of Cities, Local and Regional Governments (UCLG) in the framework of the revision of Agenda 21 for Culture (2013-2015) This report focus on the importance of cultural planning and building a local cultural strategy with reference to the Agenda 21 for Culture, via examples from various local councils, as it usually acts as a starting point.
http://www.agenda21culture.net/sites/default/files/files/documents/en/planning-eng.pdf
Methods
Report
Innovation Mapping Now underlines the importance of new, more detailed and timely data and the usage of powerful analytics; it also outlines new ways of presenting information. It argues that traditional data sources, such as business and innovation surveys, and aggregate measures of R&D spend, STEM graduate supply and patenting, were never designed to create those maps, and explores new datasets, analytics methods and interactive visualizations to address some of these gaps
https://media.nesta.org.uk/documents/Innovation-Mapping-Now-March-2019.pdf
Methods
Data Set
London Cultural Infrastructure Map plots the location of cultural infrastructure and enables the user to view it alongside useful contextual data. Interactive mapping is possible by selecting numerous layers out of an extensive data set of London, varying from transport networks to population growth, from sculpture in the city to city and community toilets, from flood risk to gabling risk maps.
https://www.mapping.cityoflondon.gov.uk/geocortex/mapping/?viewer=compass&runworkflowbyid=Switch_layer_themes&LayerTheme=Show%20the%20Sculpture%20In%20The%20City%20layers
Methods
Data Set
The London Datastore was created by the Greater London Authority (GLA) with the aim of making it open and accessible for everyone. It presents data that GLA and other public sector organisations hold and make them accessible in a meaningful way by visualising or preparing apps.
https://data.london.gov.uk