C, Easton, E and Djumaliva, J. (2018) Creativity and future of skills. London: Nesta. This report aims to understand how the word ‘creativity’ is being used in the job market, and whether its importance will lessen or grow. Looking at 35 million UK job adverts in 2013-2017, and the relative importance of the word ‘creativity’ within them.

Easton, E and Djumaliva, J. (2018) Creativity and future of skills. London: Nesta. This report aims to understand how the word ‘creativity’ is being used in the job market, and whether its importance will lessen or grow. Looking at 35 million UK job adverts in 2013-2017, and the relative importance of the word ‘creativity’ within them.